Let's get ready to run!
Annie's List knows that today’s little league fundraiser or zoning commission volunteer is tomorrow’s candidate for city council or county commissioner. Candidate 201, formerly Run to Lead, provides progressive women a sound foundation for successful races for state and local offices. This five-week program is an immersive training to develop your campaign plan and outline the elements you will need to run and win. With the right skills, information, and foundation, you’ll be well on your way to elected office.
We’ve adapted our flagship training to be web-based, and it will include online recordings, virtual materials, and live panels of experts over a five-week period. Here’s an outline of our schedule of events:
Sessions during Winter 2021's five-week program will be held every Thursday from 5:30-6:30PM CT.
Introductions & Training Platform Tutorial
Week One: Intro & Campaign Infrastructure
Everything you need to know about setting up, launching, and staffing your campaign!
Live Panel Discussion about Week One
Week Two: Fundraising
We'll take a deep dive into campaign fundraising and compliance.
Live Panel Discussion about Week Two
Week Three: Communications
Our third week will focus on communicating your story to voters and persuading them to vote for you.
Live Panel Discussion about Week Three
Week Four: Field & Voter Contact
This week will cover your ground game and how to find the votes necessary to win.
Live Panel Discussion about Week Four
The final session will recap all previous sessions holistically.
February 27th (Optional)
Book a 20-minute conversation with Annie’s List's Political Director to discuss your campaign and see how we can help.
Sessions available between 10:00AM - 4:00PM
Training Fee: $50
You’ll gain the inspiration and knowledge to:
- Calculate your “win” number and build the campaign operations to reach your goal
- Tell your story persuasively: using the right messages and mediums to connect
- Develop strategies for effective outreach and voter targeting
- Leverage your network for political fundraising
- Make a strong ask for the support you need to win
- Manage life on the campaign trail